a for-profit healthcare facility

Executive Summary

The McAllen Health Center will be a for-profit healthcare facility. A very large-scale project, the McAllen Health Center will hope to offer services to serve a large growing population.

This area has been in demand for a larger facility to lead the way in patient care and healthcare innovation. Along with providing excellent patient care the McAllen Health Center hopes to foster a strong relationship with the community to partner in projects to better improve people’s lives and futures.

Many types of services will be offered at the Mc Allen Health Center to completely serve patients needs. The healthcare center will have a state-of the art cancer center to help cancer patients with radiology, treatment and surgery. A Weight Management Care facility will be operational to tackle the epidemic of obesity within children and adults. Surgical and treatment options will also be available for those who may have been afflicted by a stroke or have orthopedic issues. A full emergency trauma center will be on site to provide care to those in desperate need of treatment, as fully equipped staff will be available.

As a corporation, we will be 20% owned by the multispecialty group, 20% by the individual physicians and 60% by the management. Doctors William Buffay, Lisa Geller and Michael Tribbiani have developed several strategies as successful physician and entrepreneurs to create and be successful with such a project. These strategies include:

· Strategic planning through community building

· Prioritizing patient care and striving to deliver the best quality of care

· Developing advanced networks with surrounding medical practices

· Developing employees to reach their fulfill potential and hiring those that fit the company mindset

Along with strategies it is important to the McAllen Health Center to focus on several key points. One focus would be to utilize a combination of community outreach and physician leadership to create dynamic solutions for the population’s healthcare needs. Keeping both sides involved will ensure both voices are heard and solutions can delivered that satisfy both parties. Healthcare technology is also rapidly changing and new advancements, treatments and procedures need to be available to patients to get the optimum care. This technology may be operations or delivery related as all options maybe explored to help facilitate and expedites healthcare treatment. McAllen also has a growing population as well as a growing network of companies and businesses and coming together to develop strategies to integrate both at an early stage will be beneficial long-term investment.

Business Plan

Medical Practice Overview:

Overview of Practice:

The following business plan will detail the multiple facets needed to start the new 200 bed acute care hospital, McAllen Health Center. McAllen Health Center will be the first of many new premiere acute care hospitals in McAllen, TX and will look to gain respect within the community and provide a superior level of quality to everyone in the region. McAllen has been deemed an aggressively growing city in need of a facility such as McAllen Health Center and everyone involved in this project feel it is the perfect location to place an acute care hospital. The building will be approximately located at 908 Yuma Avenue McAllen, Texas 78503. McAllen Health Center will soon become the go to care facility for acute care with the help of an exceptional staff, the latest medical innovations and the support of the local community.

Services: Comment by Ece Toklu: Can we add a out patient clinic as well ? since most of the acute care hospitals include that service since it would lower the cost of care for patient that does not require admissionEce Tokluand Women’s Health Center

The following services will be offer McAllen Health Center:

Service Provisions
Cancer Center Provide high quality radiology in the form of medical and radiation oncology
Diabetes Renowned instruction and screening for all risk factors pertaining to diabetes
Pediatric Care Treatment focused on mental, social and physical health for children under 18 in separate wing of facility
Radiology Highly specific radiology equipment designed to detect even small traces of disease
Surgical Offering full care from beginning to end for all surgeries
Weight Management Care Range of services and care provided to help medical overweight attain nutritional and physical goals
Rehabilitation Wide variety of services offered from speech to physical
Stroke Care Total and comprehensive care for all kinds of stroke victims
Orthopedics State of the art medical equipment to treat all ailments of bones and joints
Emergency Room Excellent trauma center equipped with more than capable staff for 24 hour a day emergency treatment

Legal Establishment:

The McAllen Health Center will be established as what is known as a Limited Liability Company, or LLC. An LLC can be defined as “a corporate structure whereby the members of the company cannot be held personally liable for the company’s debts or liabilities.” (Investopedia.com). This essentially means that the organization retains qualities of a corporation but also of a partnership/sole proprietorship as well. With the structure of an LLC, the owners also have an added flexible advantage of being able to add more partners should they see fit. The owners for this venture are three well established and prestigious physicians in their respective fields. Doctors William Buffay, Lisa Geller and Michael Tribbiani are very successful physicians as well as entrepreneurs who have been practicing cardiology, emergency medicine and pediatrics respectively for over 20 years.

Strategic Planning:

Mission:

The McAllen Health Center will provide the community and all its people with the greatest principles of care and responsibility. It will do so by utilizing all the global medical field has to offer and work to innovate new solutions to the industries’ plaguing problems by cultivating the latest and greatest medical technology. McAllen Health center will not only provide superior care to the community but will also place a heavy and equal amount of dedication and passion towards taking care of its own medical staff and administration.

Vision:

The McAllen Health Center will seek to become the premiere acute care facility in the region by relying on the guiding principles of superior quality, unwavering care and passion, and community trust. As time passes, the McAllen Health Center will seek become the number one acute hospital in the region and expand its service line to include more and more illnesses and diseases not solely limited to acute care. The facility also aims to incorporate an exceptional and unbarred working culture that will promote the best atmosphere for its employees in the entire region.

Goals:

The short term goals (1-2 years) for McAllen Health Center will encompass three main strategies. The first will involve customer service and reaching out to them to ascertain their needs and what is important to them. The patient at the end of the day is the top priority of any successful healthcare organization and we aim to be consistent with this successful policy. The second strategy we will focus on will increase the budget for our marketing team to help spread news of all of our exciting and innovative services. This will hopefully help in attracting the people who can truly benefit from the line of care we can provide and allow us to help not only the most amount of people, but the right ones as well. The final strategy will be a more overarching one in which an emphasis is placed on staying true to the mission and vision. During the first few years especially, shifting priorities and incentives have the potential to alter the morals and foundations the business is founded upon and it will be important to consistently relate back to the mission and statement and make sure every decision is based on both.

The way the McAllen Health Center is being established, the long term goals and strategies will fortunately fall right in line, and in some cases be predicated on, the short term goals. This will ensure a proper timeline and keep growth stable as the company achieves new milestones. The facilities first long term goal, going hand in hand with the first short term goal, will be to achieve a measurable positive patient feedback metric. The aim will be to have at least a 95% percent positive feedback rating in at least 80% of our services. The next long term strategy to realize is expanding the services offered to fit more the more individualized needs of the region. The services offered by the McAllen Health Center target the biggest acute health needs of McAllen, TX already but there is never a shortage of new and plaguing ailments and by 3-5 years’ time, proper projections and analysis will be able to show what new services could be offered to help the community even more. A final long term initiative the facility will aim to achieve will be to generate at least 3 different strategic alliances with the proper healthcare organizations by either the 4th or 5th operating year. Relationships are beyond essential in the healthcare industry and effective networking will only make the McAllen Health Center grow faster and more successfully.