How effective does the author present the claim and support that claim

This is a youtube video that I have to analyze and answer the next questions :

What’s the author’s thesis (claim)?  Is it logical?

-What’s the author’s purpose in writing this essay?

-How effective does the author present the claim and support that claim?

-Is the piece aimed at a particular audience?  A neutral audience? Persons who are already

sympathetic to the author’s point of view?  A hostile audience?

-How does the author’s essay reflect the three appeals: logos, pathos, ethos?

-What’s the author’s tone, persona (voice)?  Is it appropriate?

-What assumptions does the author make?  Do I share them?  If not, why not?

-Does the author ever confuse facts with beliefs or opinions?

-How convincing is the evidence?

-Are significant objections and counterevidence adequately discussed?

-To what extent has the author convinced me?  Why? or Why not?