“Apply Your Knowledge” Please respond to the following:
- According to the textbook, consumers receive anywhere from 3,000 to 20,000 marketing messages each day. Choose one (1) company with which you are familiar, and outline a program that recommends the key steps that the organization should take in order to ensure that its marketing message reaches its target market. Determine the fundamental manner in which social media can help and / or hinder the selected organization in reaching its target market.
