The purpose of this assignment is for students to examine the size and scope of the sports business industry and use that information to identify sports business career opportunities and trends.
Sports business jobs are diverse and can include jobs in areas such as sports promotion, sports production, and sports performance. As a sports business major, learning about a variety of jobs is essential as you begin to focus on the precise type of position you hope to gain upon graduating. When considering sports business careers, keep in mind that being a professional athlete or coach is a reality for a very small percentage of people. Most individuals work in the world of sports in a variety of other capacities. Below you will see a list of just a few occupations that can be found within different sectors of the sports industry.
- Sport Performance: Event management, fitness and sports firms, sport finance, information technology, research and analytics, and team operations.
- Sport Production: Retail sales, manufacturing, sporting goods/brands/consumer products, amateur and youth sports, sports governing bodies, facilities and operations, coaching and scouting, and fitness training.
- Sport Promotion: Communications and public relations, sales and marketing, technology and social media, sports marketing suppliers, and media.
Conduct research about the sports business industry and identify three potential career opportunities that are of interest to you. Use the list provided above as a starting point in your search of sports industry careers. Do not feel limited by this list, but rather use it to help you generate other more specific jobs that may be of interest to you. Use your research along with the Topic Materials to create a graphic organizer (chart, table, etc.) that outlines the following elements for each career.
Graphic Organizer
- Training and educational requirements
- Specific job roles and responsibilities
- Job growth trends
- Salary outlook
- Associated pros and cons
Essay
Based on what you have learned about each career, write a 750-1,000 word response that addresses the following questions.
- What did your research inform you concerning the size and scope of the sports business industry?
- What sports business career trends did you notice as you conducted your research?
- Based upon what you learned from the assignment, which of the careers you researched, if any, would you seriously consider pursuing? Explain why.
Prepare this assignment according to the guidelines found in the GCU Style Guide, located in the Student Success Center.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
